How to choose different theme for WordPress

Choosing a theme for your website could be a very tricky job. I have to admitI was faced with the same issue once. But the key to making the entire process easy is to follow a couple of steps.Some people might disagree with them but on average it is something that I find many people nodding to.

First of all, a theme has to be built for your requirement whether it is e-commerce or just a website for your business or even one that is a personal blog. Themes are indispensable if your budget is not much and if you require a great website with ample amount of support along the way.

There are hundreds of themes available online and many of them are free. Many of us often try to find ourselves a theme that is available for free thinking that it might help us with bringing our overall cost down. You may be right or are you?

Think again, themes are kept free for a reason. These themes may look attractive but many of them lack a lot of features which are a must for the smooth running of your website. When a developer gives away a theme for free you have got to keep in mind that it in almost all cases will have limitations. The intention is to get you to try out their basic version and then, later on, go for an upgrade to a premium one. Not just that, for any theme, updates are of utmost importance and can never be stressed enough. The digital world keeps evolving every single day and the software of today is rendered useless the very next day. Security is lost when we keep ourselves obsolete which opens the way for hackers and other nefarious cyber criminals.

So why put a lot at risk when you know that you can sleep peacefully by just spending a couple of bucks on a really good theme.

Now it is obvious that you will find themes that are of varying features and support. The best way to get a really good theme is to go online and find a reputed theme builder and check out the ratings on a particular theme. Themeforest.net, templatemonster.com etc. are some websites that give you access to a huge database of themes along with their reviews. Be careful to choose one with good support and that fits your budget. There are theme sites like www.wix.comand www.elegantthemes.comthat give really workable and customizable themes for those who want things to be really simple. The Genesis Framework by Studio Press is a really good option for nearly all your needs. Genesis themes have built a very strong reputation in the industry for quality.

That being said it is important to note that every theme has its own set of weaknesses. Some themes just stop becoming responsive when a certain number of plugins have been mounted on them. This is true even for the best themes in the industry. Keeping a limit on the plugins will go a long way in keeping a theme as quick as lightning.

I hope this has been informative and helps you in your hunt for the best theme. We at Aindriya custom built themes according to your requirements. So if you need help with that, just drop us a mail at care@aindriya.com or click here for a free quote.

How to Create Monthly Report For SEO Clients?

Creating a proper weekly or monthly SEO report for clients is one of the most important yet easy to mess up tasks in digital marketing.It is quite common to find situations where the client feels enough has not been done on the part of the SEO team even if they have put in the hours. This happens because of a lack of proper communication or presentation of one’s work.

What to Include in an SEO Audit Report:

Professional SEO reporting is key in keeping your clients happy and satisfied and as long as this is not incorporated into your work all your efforts might go unnoticed or in wine.Currently, the biggest reason for high client dropout rates is poor SEO reporting. Reporting is one of the most overlooked aspects of a service based industry and if not done right can be a huge blow.

SEO is a very complex activity and each of the tasks under SEO have unique parameters of their own also known as Key Performance Indicators or KPIs in short.Keeping track of these individual KPIs and then combining them to see the bigger picture can often be a very hard task.

This is where the right reports come to our aid. Let’s look at the specific heads that you might want to add to your SEO Report.

    1. Keyword Research Report:

      This is by far the most important piece in the entire SEO report. Here an evaluation of the SEO budget is done along with the cost of including individual keywords. Some keywords may be harder to rank for compared to others and some may bring in a highly targeted audience. You might want to make suggestions for removing those keywords that are not cost effective and focus on highly targeted keywords as it would result in better conversion rates.

    2. Competition Analysis Report:

       This is very important as it gives you the overall analysis of what keywords your competitors are currently ranking for, the bank links that they have on their page, what keywords are being promoted and many other things. This information is what brings clarity to your SEO plan.

    3. Website Audit:

      Doing a website audit will help you cover a number of SEO factors on your website. Although the audit contains mostly on page optimization factors many other factors can be evaluated as well. You will be able to understand the areas that might need improvement and perhaps a small number of changes could turn the tide in your favor.

    4. The impact on search engine traffic:

      A report on how much traffic was lost or gained as a result of the website’s current search engine rankings can be evaluated. It is a well know fact the top three rankings in Google search get the vast majority of traffic. The report should be able to convey the value in being ranked on top through actual estimates.

    5. Reports on Link building:

      This report should contain link source URL, anchor text, a destination URL, the Page rank and a number of external links present on each linking page.

Taking care of all these things before creating that weekly or monthly report for the SEO client can go a long way in retaining them and getting new ones.

New Web designing and development Trends in KOCHI

With the evolution of websites from static to dynamic, from the mass scale adoption of WordPress based sites globally to the use of client-side scripting, even Cochin has kept her pace to be in line with the rest of the world.

The adoption of technology is huge and people are finding ways to make websites more innovative and resourceful. Now a day’s it is not just the beauty of a website that counts. The overall layout, interface, the speed, functionality and everything has to be top notch in order to earn applause from users and clients.

Websites are quickly becoming more intelligent with extended capabilities as the cloud evolves to become more or less like a human being on Red bull. For the best utilization of resources, websites are being created in Angular JS which gives a huge advantage as the load on the hosting service provider drop substantially as it is a client-side scripting software. Not just that Angular JS is being supported by Google and it already has in place a very strong community to support it. Node JS is another mentionable name in this list as it helps in handling a huge number of requests at the same time and your server will still stay up and be running without a nudge.

Php 7.0.0 is the latest version of PHP. This latest version with all the new improvements and the new version of the Zend engine comes with the largest update in PHP’s history since 2004 when PHP 5.0 was released. Php 7 gives us a much faster response time and a low memory usage which makes it extremely attractive. To get into the outstanding highlights one can say that PHP 7 is twice as fast as PHP 5, it uses much lesser memory with consistent 64-bit support.With a lot of things happening in the web world, we can see a huge wave happening in the markets.

At KOCHI you can find firms constantly updating to meet global client expectations and stay consistent in their performance.

Tips on how to prevent your website from being hacked:

Step #1:Software updated regularly without fail!

You might be like duh… but let me tell you something ….ensuring that all your software is kept up to date is vital in maintaining site security. This applies to not just your server operating systems but any software that you may be using on your website such as a CMS or a forum, anything! The first thing that a hacker does is to find out a website security hole in your software and then the rest is history as you know.If you are availing a managed hosting solution then there is no need to worry so much about security updates for the OS as the hosting service provider should take care of this provided they are reputed.

In the case of third-party software being used on your websites such as a CMS or a forum, you need to make sure that you are quick in fixing any security patches. Most of the vendors have a mailing list or RSS feed for dealing with any website security issues. WordPress and others like them are known to notify their users of system updates that are available when they make a login.

Many developers use tools like Composer, npm, or RubyGems to manage their software dependencies, and security vulnerabilities appearing in a package you depend but aren’t paying any attention to on is one of the easiest ways to get caught out. Try to keep your dependencies up to date using tools like Gymnasium to receive automatic notifications whenever a vulnerability make aware of in one of your components.

Step #2: Install security plugins wherever possible

Increase your website’s security with plugins that help prevent hacking attempts.Let’s take the case of WordPress as an example, you might want to look into plugins that are free like iThemes Security and Bulletproof Security or other tools that are available for websites built based on other CMS). These plugins can address the weaknesses that are present in each platform thereby preventing additional types of hacking attempts that could threaten your website.
As an alternative one could take a look at SiteLock. SiteLock does fairly well when it comes to simply closing site security loopholes. This is done by providing daily monitoring for malware detection and vulnerability identification and active virus scanning to name a few. If you have a business that relies on its website then SiteLock is definitely an investment worth considering.

Step #3: The Use of HTTPS wherever possible

You may already know the importance of always having the green https in your browser bar every time you end up providing sensitive information to a website. Many customers are known to be aware of those five little letters and its effects on security. It’s a go sign or a green light signal that tells us it’s safe to provide financial information on that particular web page.

If you run an online store, or if you happen to be in a business where any part of your website requires visitors to hand over their sensitive information like a credit card number or banking details, you have to shell out some money for an SSL certificate. It’s not going to cost you too much but that extra level of encryption it offers to your valuable customers is going to go a long way in making your website more secure and trustworthy.

Step #4: Use queries that are parameterised

Unfortunately one of the most common website hacking methods that many sites fall victim to are SQL injections.
These attacks can come into play if you have a web URL parameter that permits outside users to add information. If you leave the parameters1 present in that field too open, someone could insert a piece of code into them that allows them to hack into your database, which can contain sensitive customer information, for example, their contact details, credit card numbers or any other kind of information of value. Obviously, that’s information and it’s your responsibility to make sure that it remains protected.
There are many steps that you can take to protect your website from such SQL injection hacks and one of the easiest but important ways is to employ the parameterized queries. Parameterized queries can guarantee you a level of security as it contains specific enough parameters that cannot be guessed easily.

Step #5: Employ CSP

Just like SQL injections, cross-site scripting also known as XSS attacks are another common enemy that site owners need to be on the lookout for. These attacks happen when hackers find out a way to insert malicious JavaScript code into your web pages that can then infect other pages like those of visitors coming to your website.

Step #6: Ensure password security

This task to protect your site from XSS attacks is very much similar to the parameterized queries that you have use of SQL injections. You need to be sure that any code you use on your site for fields or functions that allow input are as exclusive as possible in what’s permitted, where there is no chance of slipping in.Using a tool called CSP is simply a case of adding the right kind of HTTP header to your web page that necessarily gives a string of directives which informs your web browser which domains are alright and if any exceptions exist to be ruled out.

 

Tips to Improve Website Design Creativity

Creative web designer should aware about the new trends and features in designing.Every designer wants to strive to be as creative as possible. Everyone needs an attractive and eyesore website. Only a creative designer can able to fulfill this dream. Every business that gets success by a good team work. Similar that only creative team can make a responsive website with all features. There are several methods to improve the creativity of your designs.

If you are looking for more ways to boost your creativity, you really need to work very hard.
find out best web designers in Kerala

Seek new trends from Google

This is simple method which can follow everyone. Update your web design knowledge at every time, It will definitely work out for your projects. There are many different types of blogs will help to improve your skills. These might include other type works like published one, natural scenes etc. while browsing on the internet you can find out lots of websites having poor quality and high standards. This gives an idea about all designing features.

Learn Photoshop and Try to start drawing

A creative Designer who is mastered in Photoshop can create just about anything that you want. If you find yourself struggling to reach your design to come out the way you need that,then there are plenty of resources online that can help designers to improve their web design skills. It gives a professional creative look when begin laying out their basic design on paper.

Try to find new colors

Every should need an experimental mind try out the new color combination for your design works. This creative combination definitely works, will a produce the best design result. And the real fact is something on your mind’s eye the thing may be clear, but when it is on screen it may be different.

 

Web Design Services with Cheap Cost

Are you looking for a cheap web design service in Cochin, Kerala? We are offering web design and web development services with very cheap cost. Aindriya Marketing Solutions is one of the leading low cost web design service providers of profitable low cost software solutions and services in Kochi, Cochin. We have a creative team, they can work together bringing innovative technology to deliver best results.

Affordable Web Design Services in Cochin With Low Cost

 

Our approach to web design is very simple.

Low cost. Smart Service.

Hard to believe?

Just Visit us

We have special packages for startup companies who are on tight budget with features only comes with big budget packages for your web designing services. we providing best solutions Aindriya helps to grow your business without spending more money.

What are the best ways to get index your websites on First Page

No one can specify how GOOGLE that crawled your website will be first in Google. How their searching algorithms really work. What are the necessary steps needed to get listed the websites on the top of sites? There are several ways used ways to get index your websites on First Page.

My Website rank is Low How Do I Improve?

Initially, you need to add your sites on webmaster tool and Google Analytics are really important. After that, you should add title meta description and focused keyword, with including the keywords which you want to focus. Then content is really important for your site. Google only support genuine contents, so it is very important to keep away your websites from plagiarism. You must have a page for a BLOG and add new content each week. Content related to your products, services as well as other than that.

It takes time to get a better result. Google bots do not provide an instant result. So you need to work hard to earn better results. Also, follow these steps will improve the results.

  1. Quality Backlinks
  2. Keywords in Page contents
  3. Keyword friendly URL
  4. Lower Bounce Rate

COMPLETE YOUR WEBSITE DREAM WITH AINDRIYA

If you are planning to build a website? The fact is that you don’t know where to start and which company you need to choose. Now you are just one step away from your dreams.

Do you want to complete your website dreams?

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Fulfilling your website will require you to choose Aindriya marketing solutions. Building your dream website will require some thoughtful ideas from your part. Our expert designers will help you to fulfill your ideas to a responsive website.

Contact us for your business website in Cochin, Kochi

Get a responsive website for your business in Cochin

Contact NOW!

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We are here to help you to choose web hosting and domain registration, which is suitable for your business. We are also offering search engine optimization and social media campaign for our clients. Also if you need only redesigning service for your site, we are also ready to accompany you. Our skills and disciplines in web designing and developing leads to reach our site on top leading web designing company in Kochi,Kerala.

You can check our best web design packages here: website design packages

Websites and apps

Why websites are more important than apps?

Just imagine that you and your friend went for an outing to some distant place and your friend went missing. After searching for few hours, you became tired and came back to your room. By that time, your friend too returned to the room. This is because for both of you, your room is a common place that both of you know and both of you returns to take rest. Similarly, google is the common place where everyone come back and sits and search for what they are looking for and websites are the first door they open to find your business. If you don’t have a website, it means that you have closed your doors from Google and the internet and someone searching for you wont be able to find you. They may find you accidentally from somewhere in the form of an app but they missed you most of the time even if you where right in front of their doors.

Most of the Apps actually runs on a website. Websites acts as the back-end for apps. Websites and its database are shared by the apps for retrieving information. Sometimes, apps can be an adaptation of the website itself in a mobile format. Responsive websites can be turned to an app within few hours.